4 Types of Media You Can Include on a LinkedIn Profile

A person’s LinkedIn profile can become a link between contacts and jobs if it is handled correctly. The profile should be as professional as possible and include various types of media. The media posted to a person’s LinkedIn profile can include SlideShare presentations, YouTube videos, blog posts or published content and links to work examples.

SlideShare Presentations

SlideShare was created in 2006 and acquired by LinkedIn in 2012. The program allows users to create webinars, PDF files, infographics, videos, documents and presentations. There are more than 15 million posts using SlideShare, which means that you can learn just about anything using the program. If you add some presentations using SlideShare, your LinkedIn account will become popular very quickly.

YouTube Videos

Improving a LinkedIn account can be done with the click of a mouse when adding YouTube videos. Videos add a different feel to your profile page. The videos should involve you describing a piece of information within your industry, teaching a lesson, or discussing current news regarding the industry in which you work. Videos will also break-up the monotonous content posted on your profile page, making the page easier to look at for visitors.

Blog Posts or Published Content

Everyone should link their LinkedIn page to a professional website or blog. This will allow the profile page to be updated with a link and piece of information each time you write a new blog entry or post new content to your professional website. The more often you update your blog, the more often your profile page on LinkedIn will be updated. This means that you will garner more visitors to both locations, helping you increase your network and presence online.

Links to Work Samples

A LinkedIn profile page is also a great place to show-off the work you have done over your career. This can be written work, artwork, educational material and much more. All you need to do is post a link on your LinkedIn profile page to the website that hosts your work samples. This will help your profile get noticed by hundreds of job recruiters out there.

The staff at B. Loehr Staffing is here to make sure your LinkedIn profile page is up-to-date and professional enough to get you noticed by recruiters in every industry imaginable. If you are looking for employment in St. Louis, contact our team today.

4 Habits of Successful Employees

Instead of just going to work every day, you can improve your happiness and success by looking at your job as a career. In order to be a successful employee, however, there are some things to keep in mind. While you may be accustomed to acting in a certain way in the workplace, and for good reason, these tips can help you become the most successful worker possible.

1.    Know It’s OK to Say No

It can be hard saying no to your supervisor, especially when you’re trying to advance in your career. However, accepting every project and assignment given to you, even when it is not within your main daily tasks, doesn’t necessarily mean you are the best worker. In order to be successful at your job, you need to be able to complete work with efficiently. If you are constantly taking on too much, each assignment you turn in is likely to lack in quality. Instead, limit how many extra projects you take on, offering up extremely high-quality results.

2.    Don’t be Offended by Constructive Criticism

When you get criticism after turning in work, it isn’t done to insult you or make you feel bad about yourself. There is a learning curve with every job, and the more you learn in the beginning, the more successful of a worker you become. If you go on the defensive, you aren’t listening to what your supervisor is saying to you, and most likely not improving. Learn to welcome criticism, and your work will improve, as well as how you look to your co-workers and supervisors.

3.    Go With Your Gut

Even when all other evidence suggests otherwise, sometimes your gut instinct knows best. If you have a funny feeling about a project, aspect of your occupation, or certain decisions to be made, it’s okay to follow that intuition. If there is a new position opening up at your company with higher pay and better benefits, you may be inclined to take it. But if you just have a gut feeling you should turn it down, you might find out later it was the right decision and something better came along.

4.    Don’t Always Play it Safe

It is often tempting to play it safe at work, only doing what you feel comfortable with and have experience with. However, when you take calculated risks that you have planned beforehand, it can really help you become a successful employee. This doesn’t mean making rash decisions, but taking the occasional risk when you have a feeling it will work out well in your favor.

Employ staff members who exhibit successful habits. If you are looking for employment services in St Louis, contact our team today.

What to Know BEFORE You Interview

An important tip that every job seeker should follow is to research a company prior to sitting down for a job interview. When you do even just a little bit of research, you will make it easier on yourself to answer questions during the interview. You will also come across as someone who is serious about the job and working for the company.

What is the Company’s Vision and Mission?

One of the first things you need to research is the company’s mission and vision. The best way to do this is to browse their website and look for blatant statements that discuss these two things. Companies love to boast their mission and what they see for the future, especially when it comes to acquiring new clients and bringing in new talent. When you figure out these two items, you will be able to better craft your answers so they explain to the company how you can help meet these goals.

The Community and Employees of the Company

The second thing you need to look at is the community that the company serves. While doing this, figure out who you will be working with if hired for the job. When you determine who their employees are and which community they serve, you will be able to better interact with everyone. You should even consider speaking with former employees who you might be able to find on LinkedIn. Ask them about their experiences with the company. Attend an event to see how the employees interact with the community.

Recent Achievements

Prior to your job interview, it is a good idea to research any achievements the company has recently reached. You can do this by browsing the press release section of the company’s website. More than likely, you will find plenty of releases about any achievements reached by the company in this section. Read a couple of them so you can discuss one or two during the interview.

The Company’s Industry

Do a little research on the industry in which the company operates. This will help you better understand what type of job you will be working, and the duties you will be responsible for if hired. Even if you find just a little bit of information about the company within the industry, and any associated data, you will put yourself ahead of the curve for the interview.

Contact B. Loehr Staffing today to discuss the best ways to prepare for a job interview prior to walking through the front door.

Creating Social Media Policies – That Your Employees Won’t Hate

Every company has begun to, or has already, created social media policies for their employees. These policies are just as important as other policies around the office because they can protect the employees and the company from any issues online. Employees want to be able to use social media while at the office, but they do not want to hate the company policies. Follow the tips outlined in this post and your employees will be satisfied with the policies you create.

Meet as a Team

One of the first steps you need to take is to meet as a team when creating the social media policies for the office. You should never attempt to write a policy for social media on your own. It needs to be done with multiple people. This way you can eliminate as many of the risks as possible within the office. The team could include the HR director, the IT director, the CEO, the marketing director and possibly a tech-savvy attorney.

Focus on the Big Picture

When creating a social media policy, be sure your company focuses on the big picture. When we talk about the big picture, we mean social media as a whole. Do not focus on just one social media site or network in your policy. When you do this, the policy will become outdated in a matter of months. Instead, create a policy that focuses on the broader industry and encompasses all of the sites.

Create Two Separate Policies

All companies should create two social media policies. The first will cover employees who use social media as part of their job and the other will cover employees who use their social media accounts on a personal level. The policy for employees who use social media as part of their job should take into account what they are allowed to post from the company accounts, what the branding guidelines are and how which internal and external policies of the company must be followed.

The policy that handles personal use of social media should outline to the employees what they can and cannot say on their personal social media sites about the company. Depending on the industry in which you operate, your company might want to consider being very specific about what can be said on personal social media sites by employees. Be careful when putting together this policy because it could backfire legally.

Create Your Culture

As you sit down to write your social media policies, be sure to take into consideration how you want your company’s brand and culture to come across on the networks. You can do this by double-checking which employees are on the social media team, how issues are handled by the team and how success is evaluated.

If your company needs to create a social media policy, be sure to speak with B. Loehr Staffing to determine what should be included and what should be kept out of all social media policies today.