Social is Here To Stay: The 2013 Recruiting Channels Survey Results Are In

Sourcing great talent is a priority for all companies. If you want to get the job done, you need the right person to do it. But in recent years, the number of channels available to recruiters to source candidates has grown rapidly–namely those offered by social-media based recruiting. So which channels deliver the best and most candidates?

To answer that question, Software Advice, a research firm that provides reviews and buyers guides for HR professionals researching new recruiting software purchases, conducted a survey to determine which channels deliver the most, and best, candidates. The results: it seems traditional sourcing techniques are still the most used sourcing channels in the recruiting profession, but social media is on the rise.

The data indicate that, despite the explosion of niche careers sites and social media-enabled applicant tracking systems, the top three most used channels continue to be the old stand-bys: employee referrals, traditional job boards, and company careers pages.

But despite these three channels being the most used, social-media based recruiting should not be discounted as a sourcing channel. In fact, when recruiters were asked which channels delivered the greatest quantity of candidates, social media ranked third.

In addition, when recruiters were asked to rank which channels delivered the best quality of candidates, social media ranked second, outstripping traditional job boards and company careers pages.

If social media’s dominance in the quality and quantity of hires doesn’t convince you of its staying power, almost 50 percent of respondents claimed they planned on increasing their investment in social media recruiting in 2013.  Social, it seems, is here to stay.

Have a look at the 2013 Recruiting Channels Results for yourself.

Become Better Communicators in the Workplace

As previously discussed, communication is key when it comes to leading and managing Organizations that employ effective communicators gain a competitive edge in the overall market, especially when it comes to your business’ growth potential. However, understanding the importance of communication in the workplace is only the first step in being an effective leader.  In order to successfully lead and manage a team of employees, it is vital to become a better communicator in the workplace.  During your daily communications with your team, try to practice the following:

  • Fill the gaps. Many times, communication between two people is approached as being on two separate sides of a bridge. The key to filling in the middle ground is determining points both parties can agree upon and building on the commonalities between the two positions.
  • Know your end goals from the start. Prior to jumping into any important conversation  at work, be sure you are aware of the results you want to attain. Without a clear objective in mind, you run the risk of not accomplishing what you set out to achieve. Knowing your end goal should help direct the flow of the conversation and prevent you from steering off track, hence, promoting communication that is both effective as well as efficient!
  • Lose the idea of winning. It is important to remember that it is unnecessary to “win” each point of a discussion. Often times, someone else will have a valid point that had not been considered. Effective communicators do not get tied up in always being right, but instead, are receptive and geared towards moving forward.
  • Mind your body language. Although others may not consciously watch your body language, they may subconsciously interpret defensive messages you did not mean to send. To avoid unnecessary tension, be very aware of your own body language at all times when interacting with colleagues.
  • Leave emotions out. It is natural to feel emotions when discussing heated, important, or controversial topics, and sometimes, these conversations cannot be avoided. Whenever you feel yourself feeling frustrated, angry, or vulnerable during a conversation, it is time to take a break. You will accomplish much more following a five minute break than you will during a heated exchange.

Effective communication is imperative for creating an open environment in the workplace. B. Loehr Staffing thrives on both traditional as well as digital forms of communication and encourages you to connect with us on Facebook or follow us on Twitter. If you are looking for additional workplace communication resources, contact B. Loehr Staffing today!

Using Keywords in Your Resume – It’s Important

The days of hiring managers and recruiters manually reading through all resume submissions are now practices of the past.  The vast majority of today’s employers now rely on scanning technology to screen the overwhelming volume of resumes that are submitted for each given position. Because of this, it does not matter how qualified you may be for the position; if the scanning technology does not see keywords indicating your relevance to the position, you will likely miss out on your chance at an interview.

The pre-screening process is actually quite similar to the way websites and search engines operate; this means that if your resume is rich with the right keywords, you have a much greater chance of making it past the pre-screening and on to the next stage. Fortunately, determining which keywords to include in your resume is really quite simple. To get started, begin looking in the following areas:

  • Job posting. Typically, a job posting will tell you the title or position, specific experiences, skills, and education required or preferred in a candidate.  Highlight these specific terms and work them into your resume in proper context.
  • Job description. Conduct various searches on career websites and job boards to review job descriptions for the positions in which you are applying. This will help you familiarize yourself with common keywords that you may also want to include in the context of your resume.
  • Company website. Review the website for each company you plan to submit your resume. You will notice there are field or industry specific terms that are repeatedly used and should be included in your resume.

The more keywords in your resume that match the requirements of the scanning technology, the better chance you have of your resume being reviewed and considered for the open position. Thoroughly review the keywords that need to be included in your resume before applying for the job, but remember that after your resume is pre-screened, it will then be reviewed by a hiring manager or recruiter; be sure to keep your keywords in context to effectively demonstrate your qualifications for the job. For more helpful resume tips for success, contact B. Loehr Staffing today or connect with us on Facebook and follow us on Twitter!

Eye Tracking Science for Your Resume

Although it’s difficult to know for certain why some job applicants get called in for an interview while equally qualified candidates do not, recent studies have shed some light on the decision-making process of recruiters. While the standard school of thought was that recruiters spent several minutes reviewing each potential employee’s resume, eye tracking studies determined that recruiters are only spending an average of six seconds on a resume before making the initial decision of whether a candidate will be a good fit for the position or not. With such a brief period of time to make an impression, it’s important to know exactly where recruiters are looking on your resume in those six short seconds.

The eye tracking studies showed that on average, a recruiter will look at a candidate’s name, former companies, previous job titles, and start and end dates. This method helps recruiters determine if the candidate is a job hopper, whether they meet the minimum education requirements, and if there is a steady career progression.  To help recruiters make the most of the limited time they spend with your resume, consider the following tips:

  • Don’t get creative. Contrary to popular belief, creating a flashy resume will not help you get the attention of a recruiter. The eye tracking studies found that recruiters spent more time reviewing resumes that were in a clear and concise format. Remember, you want potential employers to get as much information as quickly as possible. Avoid distracting graphics or layouts and present a clear visual hierarchy of pertinent information.
  • Include expertise and skills at the top. Ultimately, your skills and expertise are what you’ll be bringing to the open position and company as a whole, so make sure these points are near the top where a recruiter can easily see them. Describe your accomplishments with action verbs and back them up with quantitative data whenever possible.
  • Keep it clutter-free. While you’ll want to keep your resume concise and to the point, there is no harm in a two-page resume if you have a lot of experience. Include as much important information as you need to without going overboard. You’ll want the recruiter to have all of your important points at their fingertips, but you don’t want them to miss something vital because they were hung up on something less relevant.

With such critical time constraints, it’s imperative to ensure that recruiters will see your most important information in six seconds or less. Following the above tips will help you craft a well received resume for your job search, however, the best way to make sure your resume is recruiter-friendly is to work with an actual recruiter. If you are looking to gain a competitive edge in your job search, contact B. Loehr Staffing today or learn more by connecting with us on Facebook and following us on Twitter!